DWCo. Show is back with new desks, new tech, and new guests for Season 3. We’re kicking off the season taking a look at how you can leverage your network to do better things for your community.

DWConversations – Gracie Simendinger

BEAM Director of Development and JAXChamber Downtown Council President Gracie Simendinger talks about what life – and improv comedy – has taught her about connecting your network to power greater shared success.

Shelly’s Short – Shelly reviews Gingerbread House 2.0

We asked Shelly to review our submission for this year’s Jacksonville Historical Society Gingerbread Extravaganza, which we patterned after the newly rechristened James Weldon Johnson Park. Shelly thinks we need … a little more practice.

On-Brand/Off-brand: Grading Jacksonville’s city brand

What is a "city's brand?" The easy definition is the Jeff Bezos Brand Rule: Your brand is what people say about you when you're not in the room. (By the way, the cowboy hat looks great, Jeff! Real natural.) We grade Jacksonville's brand in a few simple areas.