Derek and Darren finally solve how they are related to each other and discuss the launch of The Downtown Council podcast. They talk context, voice and tone and decide if Jacksonville spring breaks are on-brand. 

Episode Notes 

March Madness is in full effect and an Oklahoma school is at the heart of the Cinderella story. Work in Higher Ed is picking up post-Spring Break and Darren and Derek talk context, voice and tone for both higher ed and Jacksonville.

• A listener finally helped us clear up how Darren and Derek are actually related to each other

• We’re digital marketing busy with clients on the east coast

• The Downtown Council podcast officially has episodes up.

• Darren and Derek address the controversy around Show 026

• Derek and Darren talk about how Jacksonville is the happy vibe of Spring Break